Q 1. Kindly give our readers an introduction to your business. Please include what your business is all about, in which city you are located and if you have offices in multiple locations/ cities.
Ans: We Are Launch Media specializes in Connected TV advertising and Streaming Audio white label advertising solutions for traditional Advertising Agencies; headquartered in Minneapolis with remote teams in Northern Minnesota and Florida.
Q 2. Kindly give us a brief description of yourself (it should include your brief educational or entrepreneurial background and list some of your major achievements).
Ans: 20+ years experience in Marketing; transitioned from National digital ads to Streaming advertising experts; achievements include scaling white label Connected TV campaigns for 350+ brands and boosting Streaming Advertising ads by 300%.
Q 3. What inspired you to (start a new business venture) or (to make significant changes in an existing business)? How did the idea for your business come about?
Ans: Inspired by the first signs of targeted advertising audiences along with the trend of cord-cutting and TV & Audio streaming; the idea born from spotting gaps in white labeling Connected TV and Streaming Audio advertising platforms in 2018.
Q 4. What three pieces of advice would you give to budding entrepreneurs?
Ans: ◦ Master Connected TV advertising trends.
◦ Prioritize white label Streaming Audio partnerships.
◦ Track ad audiences performance metrics relentlessly.
Q 5. What would you say are the top three skills needed to be a successful entrepreneur?
Ans: ◦ Expertise in Connected TV platforms.
◦ Innovation in Streaming TV & Audio white label solutions.
◦ Data-driven ad audience optimizations for different strategies.
Q 6. How many hours do you work a day on average?
Ans: 8-12 hours, strategizing Connected TV and Streaming Audio campaigns.
Q 7. To what do you most attribute to your success?
Ans: Pioneering white label advertising for Connected TV and Streaming Audio in partnership with traditional media buyers.
Q 8. How do you go about marketing your business? What has been your most successful form of marketing?
Ans: Leverage content on Connected TV advertising and Streaming Audio trends; targeted webinars on white label solutions drive 70% of leads.
Q 9. Where did your organization’s funding/capital come from and how did you go about getting it? How did you obtain investors for your venture?
Ans: Our savings from early Connected TV ad gigs, attracted investors via demos of targeting their audience for Streaming Audio campaigns.
Q 10. What is the best way to achieve long-term success?
Ans: Build scalable white label platforms for Connected TV and Streaming Audio advertising.
Q 11. Where you see yourself and your business in 5 – 10 years?
Ans: As a major competitor in white label Connected TV and Streaming Audio markets, with AI-enhanced ad tools expanding multiple markets all over the industry.
Q 12. Excluding yours, what company or business do you admire the most?
Ans: Roku for transforming Connected TV advertising landscapes.
Q 13. How important have good employees been to your success?
Ans: Crucial; our team excels in white label Connected TV and Streaming Audio integrations.
Q 14. How long do you stick with an idea before giving up?
Ans: 3-6 months, testing Connected TV ad efficacy metrics.
Q 15. What motivates you?
Ans: Delivering high-ROI Streaming TV & Audio white label campaigns to multiple agencies.
Q 16. What are your ideals?
Ans: Innovation, transparency in Connected TV & Audio advertising.
Q 17. How do you generate new ideas?
Ans: From Streaming TV and Audio trends and client feedback.
Q 18. How do you define success?
Ans: Sustained growth in white label Connected TV and Streaming Audio client acquisitions.
Q 19. How do you build a successful customer base?
Ans: Through tailored white label solutions for Connected TV and Streaming Audio ads.
Q 20. What is your favorite aspect of being an entrepreneur?
Ans: Innovating in Streaming Audio and Connected TV white label tech.
Q 21. What has been your most satisfying moment in business?
Ans: Launching a white label Connected TV campaign that tripled a client’s Streaming Audio reach.
Q 22. What do you feel is the major difference between entrepreneurs and those who work for someone else?
Ans: Entrepreneurs have pioneered advertising models in an industry hard to get started; employees execute them.
Q 23. What kind of culture exists in your organization? How did you establish this tone and why did you institute this particular type of culture?
Ans: Innovative and collaborative; built via Connected TV campaigns to drive Streaming TV and Audio creativity.
Q 24. In one word, characterize your life as an entrepreneur.
Ans: Streaming…
Q 25. If you had the chance to start your career over again, what would you do differently?
Ans: Dive into Connected TV and Audio white label earlier.
Q 26. How has being an entrepreneur affected your family life?
Ans: Flexible for family, but intense during Streaming Tv and Audio launches.
Q 27. What is your greatest fear, and how do you manage fear?
Ans: Platform algorithm changes; manage via diversified Connected TV strategies.
Q 28. How did you decide on the location for your business?
Ans: Minneapolis for media hub access in Connected TV and Streaming Audio.
Q 29. Do you believe there is some sort of pattern or formula to becoming a successful entrepreneur?
Ans: Yes: Adaptability + white label innovation and being creative in ads.
Q 30. If you could talk to one person from history, who would it be and why?
Ans: Lol. That would be any time traveler; for better dates on when to get started with Connected TV- or ask about any broadcasting insights they could provide.
Q 31. Who has been your greatest inspiration?
Ans: Early companies in Streaming TV and Audio and video disrupters like Amazon or the TTD – The Trade Desk.
Q 32. What book has inspired you the most? (OR what is your favorite book?)
Ans: “Hooked” by Nir Eyal for user engagement in ads.
Q 33. What are some of the biggest mistakes you’ve made?
Ans: Ignoring early signs of streaming and white label trends.
Q 34. How can you prevent mistakes or do damage control?
Ans: Regular audits of Connected TV and Audio campaigns.
Q 35. What are your hobbies? What do you do in your non-work time?
Ans: Streaming podcasts and spending time in nature.
Q 36. What makes you happy?
Ans: Successful white label ad launches.
Q 37. What sacrifices have you had to make to be a successful entrepreneur?
Ans: Late days and nights optimizing Streaming TV and Audio platforms.
Q 38. If you were conducting this interview, what question would you ask?
Ans: How can white label Connected TV and Audio ads boost your brand?
Company Detail:
Company : Launch Media, Inc.
Address : 75 Hamel Rd
City : Hamel
State : MN
Zip : 55340
Country : USA
Phone : 612-516-3549
Email : info@wearelaunchmedia.com