Q. Kindly give our readers an introduction to your business. Please include what your business is all about, in which city you are located and if you have offices in multiple locations/ cities.
A. The Law Office of Shiloh K. Hoggard, offers a range of legal services, including employment law and personal injury. As one of the very few personal injury law firms actually located in Prescott Valley and Cottonwood, Arizona, we are uniquely able to offer personal service and attention that many law firms promise, yet fail to deliver.
Q. Kindly give us a brief description about yourself (it should include your brief educational or entrepreneurial background and list some of your major achievements).
A. Shiloh Hoggard has a juris doctor degree from the University of Arizona James E. Rogers College of Law. He founded his own law firm in 2010. Mr. Hoggard has assisted clients for several years in a variety of cases and transactional matters. A considerable portion of Mr. Hoggard’s practice is dedicated to litigation. His trial experience includes both criminal and civil cases. He has tried cases to both judges and juries. Nearly all of his jury trials have resulted in favorable verdicts for his clients.
Q. What inspired you to (start a new business venture) or (to make significant changes in an existing business)? How did the idea for your business come about?
A. I have always possessed an entrepreneurial spirit. However, the decision to open my own law practice was dictated by the desire to practice law in my chosen way. I wanted to offer effective service while maintaining professionalism and ethics.
Q. What three pieces of advice would you give to budding entrepreneurs?
A. First, I would recommend having the courage to start your own business because it can be a daunting task. Second, I would suggest that you not lose your identity. Remember who you are and do not the let the demands of the business change you. Finally, I recommend that you take the time to enjoy the successes and positive moments.
Q. What would you say are the top three skills needed to be a successful entrepreneur?
A. Communication, planning, and customer service
Q. How many hours do you work a day on average?
A. About 10 hours.
Q. To what do you most attribute your success?
A. If you do good work, people will recognize it and the clients will come.
Q. How do you go about marketing your business? What has been your most successful form of marketing?
A. I market the business online with my website, attorney referral websites, and Google AdWords. I do some advertising in the phone book. I am a sponsor for a local events center. My most successful form of marketing is word of mouth and referrals from other attorneys and prior clients.
Q. Where did your organizations funding/capital come from and how did you go about getting it? How did you obtain investors for your venture?
A. Law firms do not require a considerable amount of start-up capital. I had some funds saved and I received some funding from a family gift.
Q. What is the best way to achieve long-term success?
A. Recognize that businesses have prosperous time periods and there are moments when business will be slow. When things are going well, prepare for those inevitable times when revenue will drop.
Q. Where you see yourself and your business in 5 – 10 years?
A. I see the firm handling many of the same types of cases. The firm may consider adding additional support staff by that time.
Q. How important have good employees been to your success?
A. Good employees have been crucial to the law firm’s success. I rely on support staff to a great degree.
Q. How long do you stick with an idea before giving up?
A. I do not stick with it for very long because I was not blessed with a lot of patience.
Q. What motivates you?
A. I did not come from a family with considerable means. I have always desired to provide a different life for my children. My family motivates me to do what I do.
Q. What are your ideals?
A. My religious faith defines me in many ways. I believe that one should do the right things for the right reasons. I believe that we should treat others as we want to be treated.
Q. How do you generate new ideas?
A. I spend time doing online research. I discuss business ideas with other attorneys and business owners.
Q. How do you define success?
A. Success is being able to provide for your family and enjoy what you do.
Q. What is your favorite aspect of being an entrepreneur?
A. I thoroughly enjoy being the final decision maker.
Q. What has been your most satisfying moment in business?
A. My most satisfying moment is when a client offers sincere gratitude for the legal services that were provided and they express their satisfaction with the legal work.
Q. In one word, characterize your life as an entrepreneur.
About Law Office of Shiloh K. Hoggard: Attorneys at Shiloh K. Hoggard Law Offices specialize in personal injury, employment law, civil & business law! Serving Prescott Valley, Cottonwood AZ!