Built on Grit: How SureRoof Scales Storm Work into Stronger Communities

by | Sep 24, 2025 | Roofing

Q. Introduce your business

A. SureRoof specializes in sloped roofs and re-roofs for small to midsize projects, both commercial and residential, with a strong focus on insurance work. Headquarters are in Bozeman, with a satellite office in Missoula, and we’re expanding to Billings and Kalispell.

Q. About yourself

A. I didn’t follow the school route—I learned by doing. From 2016–2018, I built homes from the ground up. Before that, I worked heavily in storm restoration roofing. Major wins include multimillion-dollar home builds, $2.5M+ roofing projects like Black Grove subdivision, the Catholic building downtown, and projects for the Sheriff’s Department.

Q. What inspired you?

A. Entrepreneurs thrive on creating value, multiplying it, and taking ownership. Risk with wisdom is in my DNA.

Q. Advice for budding entrepreneurs

A. In roofing—go for it, I’ll just outwork and out-serve you. In business—be consistent, build a team, know your limits, stay cautious, but more than anything, move forward.

Q. Top three skills

A. Early on, it’s all gut instinct. But over time—know your numbers, hold people accountable, and work with the right partners (bank, accountant, insurance, attorneys).

Q. If you could start over

A. I wouldn’t change a thing. Everything—good and bad—shaped me into the leader I am today.

Q. Top three mistakes entrepreneurs make

A. Not knowing finances, making excuses about lacking degrees or wisdom, and not having a plan B.

Q. How entrepreneurship affects family

Q. At first, there’s no personal time—just grind. Later, with consistency and a team, balance comes. But family has to be on board, because they’ll feel your absence in the early years.

Q. What motivates you?

A. Love from the Lord. Love from my wife. Love from my team.

Q. How do you generate ideas?

A. Ideas are easy. The real work is filtering the good ones from the junk—and that takes a team.

Q. Greatest fear & how you handle it

A. Fear is always in the background, but going for it outweighs it. In tough moments, diligence replaces fear—you focus on your responsibility to your team.

Q. Ideals

A. Be creative and detailed, do things honorably, stay consistent, be predictable, and own your mistakes.

Q. Definition of success

A. For cleaning—cleanliness. For real estate—sales. For business—honor. For roofing—a strong roof that builds a strong relationship.

Q. Pattern for success

A. Yes—go for it, don’t quit when things crumble, accept failure, and learn from it.

Q. Favorite aspect of being an entrepreneur

A. Having a team of different personalities and seeing them win big.

Q. Most satisfying moment

A. Sitting at the table with big like-minded people, all focused on making things happen.

Q. Difference between entrepreneurs & employees

A. I respect both. Everyone needs a team. Some thrive leading, some thrive supporting—it’s about using your God-given talents.

Q. Company culture

A. Culture is leadership DNA—it reflects who you are more than what you declare.

Q. One word to describe your life as an entrepreneur

A. Go!

Q. What would you tell your younger self?

A. Study your moves before making them. Know your competitors, know the data, know the risk—and then charge.

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