How SwiftBox Is Changing the Way Western Washington Stores and Moves

by Alexander Martin | Nov 20, 2025 | Moving & Storage Service

Kindly give our readers an introduction to your business. Please include what your business is all about, in which city you are located and if you have offices in multiple locations/ cities.

SwiftBox Portable Storage is a locally owned and operated storage company providing convenient, on-demand storage solutions. Based just outside of Seattle we specialize in delivering weatherproof portable storage containers directly to homes or business. Our containers are ideal for moving, renovations, remodeling projects, and decluttering—offering customers a flexible, secure, and stress-free way to store their belongings and the ability to pack at your own pace to fit busy schedules.

We proudly serve the greater Western Washington and Puget Sound area, offering flexible, affordable, and reliable storage options tailored to your needs.

What inspired you to (start a new business venture) or (to make significant changes in an existing business)? How did the idea for your business come about?

The idea for SwiftBox Portable Storage came from recognizing how stressful and inconvenient traditional moving and storage options can be. We saw that people needed a more flexible, customer-friendly solution—More importantly, it was one that fit their schedule rather than forcing them to rush to a storage facility or feel the need to rent a truck.

Our mission is to combine convenience, security, and personalized service to deliver a better storage experience for people throughout Western Washington.

What three pieces of advice would you give to budding entrepreneurs?

Be adaptable and stay resilient.
Entrepreneurship is full of unexpected challenges. Plans will change, markets will shift, and mistakes will happen. The key is to stay flexible, learn quickly, and keep moving forward. Every obstacle is an opportunity to refine your approach and improve your business. Don’t wait to make changes if something isn’t working.

Prioritize customer experience from day one.
Your customers are your greatest asset. Build relationships, listen to feedback, and go above and beyond to deliver value. A strong reputation for service and reliability will carry your business further than any marketing campaign ever could.

Start with a real problem, not just an idea.
The best businesses are built around solving genuine pain points. Listen to what people struggle with and design your product or service to make their lives easier. When you focus on solving a real need, growth and success follow naturally.

What would you say are the top three skills needed to be a successful entrepreneur?

Patience, more patience and capital.

How many hours do you work a day on average?

If you count worrying as work, 24hrs. Kidding.

To what do you most attribute to your success?

Understanding you can’t do it all on your own, a great team and support structure helps. Find good partners that want to see your business succeed as much as their own. Don’t be afraid to ask questions of people in your same line of work.

How do you go about marketing your business? What has been your most successful form of marketing?

There are three avenues

Direct– sales to customers in segments that utilize storage containers in their current business: realtors, general contractors, flooring, remodeling, remediation companies, to name a few.
Direct – Online PPC, community organization within the area
Indirect – Online, SEO, social media

When it comes to marketing success, there isn’t one single method that works best. Every customer finds us in a different way—some online, some through friends, and others from seeing our containers in their neighborhoods. It’s really about creating a strong local presence and delivering great service so that every interaction becomes its own form of marketing. I’m always looking for ways to connect with the community.

Where did your organizations funding/capital come from and how did you go about getting it? How did you obtain investors for your venture?

Swiftbox is not a franchise, we get asked that a lot. It was created by me with the idea of providing a unique service to compete with the big brands out there. This was funded the good old-fashioned way.

What is the best way to achieve long-term success?

Don’t get frustrated, the process won’t always go as planned
Be ready to change when you need to and adapt to what your market will bring.
Stay the course. Understand what it is that sets you apart from your competitors and stay focused on that.

Where you see yourself and your business in 5 – 10 years?

In the next 5–10 years, I see SwiftBox expanding our services and growing our footprint throughout the region. What will never change, though, is our personal touch. When you call SwiftBox, you’ll always speak with someone local who understands your needs and your community. We take pride in offering consistent, reliable service and building real connections with our customers. Our goal is to keep that hometown feel—even as we grow—so every customer continues to receive the attentive, personalized experience SwiftBox is known for.

Excluding yours, what company or business do you admire the most?

While there are great companies and business out there to follow, I really admire entrepreneurs who started with a simple idea and turned it into something lasting—people who faced challenges head-on and refused to give up. It’s the persistence that I find amazing.

What stands out most to me isn’t just their success, but their persistence and belief in what they were building. They pushed through setbacks, learned from failures, and kept moving forward. That determination—to stick with something you believe in and see it through—is what truly inspires me as a business owner.

Recommended Questions –

How important have good employees been to your success?
- Very- You can’t do it all on your own
- Setting clear expectations and roles is important
How long do you stick with an idea before giving up?
◦ Depends? If it involves the livelihood of your business, then not long. If it involves best practices to efficiency or workflow, I think you need to give it time to play out.

How do you build a successful customer base?
- It’s a process that takes time. It starts with understanding what your customers need and making sure you do your best to fulfill that.
- Also, transparency is key. When you cannot do something it’s ok to say “no” and let your customer know why. I think they appreciate someone being straightforward with themWhat is your favorite aspect of being an entrepreneur?
- The building of a business and seeing our “brand” in the field. Knowing that we are competing against giant corporations in this genre that is portable storage it’s great to see our boxes out there.
What has been your most satisfying moment in business?
- The most satisfying moment in business is really every new day we get to do this. Each morning brings a fresh opportunity to help our customers. It’s not about one big moment; it’s more the ongoing satisfaction of building something meaningful and making a difference
What do you feel is the major difference between entrepreneurs and those who work for someone else?
- We all work for someone or something in one way or another. The difference as an entrepreneur is that the responsibility and the risk rest squarely on your shoulders. There’s no built-in safety net, you’re the one making the decisions, solving the problems, and ensuring everything stays on track.
Being an entrepreneur means embracing that risk and accountability while still staying focused on serving others. It’s about taking ownership, betting on yourself, and doing whatever it takes to deliver value to the people who count on you.