An Interview With Advanced Aesthetics – Best Plastic Surgery Center

by | Aug 12, 2022 | Plastic Surgery

Mandatory Questions –

• Please give our readers an introduction to your business. Please include what your business is all about, in which city you are located and if you have offices in multiple locations/ cities.

Advanced Aesthetics is a multi-location plastic surgery practice serving Metro Atlanta and the surrounding areas. We have an on-site plastic surgery center in Fayetteville, GA as well as a second location in Newnan, GA right across the street from a major hospital center.

• Kindly give us a brief description about yourself (it should include your brief educational or entrepreneurial background and list some of your major achievements).

My name is Dr. Edward Gronka and I’m part of the Advanced Aesthetics Plastic Surgery group. I completed my undergraduate studies at Emory University, where I received the George P. Cuttino Award for academic achievement. I received my Medical Doctorate degree from Temple University Medical School in Philadelphia, Pennsylvania. I’ve been a practicing surgeon for more than 30 years.

• What inspired you to (start a new business venture) or (to make significant changes in an existing business)? How did the idea for your business come about?

I came to Advanced Aesthetics in the 1990s due in large part because I knew the practice was one of integrity, excellence, and a deep passion for patient care. At Advanced Aesthetics, we pride ourselves on innovation and safety to ensure we’re providing the best possible care to each and every patient.

• What three pieces of advice would you give to budding entrepreneurs?

My biggest piece of advice would be to make sure you remain true to who you are. We’ll always be happier and more successful if we’re not trying to be someone else. Also, don’t ever forget all of the help you’ve had along the way. Great things don’t happen alone. You need a team backing you up.

• What would you say are the top three skills needed to be a successful entrepreneur?

A willingness to listen. A willingness to stick to your gut. And a whole lot of hard work. Being your own boss is amazing, but it’s not easy. You have to be willing to put in the work and the effort it requires.

• How many hours do you work a day on average?

It depends on several factors, but it’s between 8-10 hours a day usually.

• To what do you most attribute your success?

In my profession, you have to care about the outcomes. It has to matter to you because what we do is such an intimate process. Whether we’re doing a purely cosmetic procedure or helping someone recover from a personal trauma, treating everyone with compassion and care goes a long way and has kept me focused on delivering the best possible outcomes for my patients.

• How do you go about marketing your business? What has been your most successful form of marketing?

Word of mouth is the biggest selling point we’ll ever have because of the nature of the services we provide. Nothing is more powerful than that. We also utilize digital marketing tools and we pay keen attention to our branding and how we’re presented as we feel consistency matters.

• What is the best way to achieve long-term success?

Being consistent, forward thinking, and understanding that it takes hard work and dedication. Long-term success doesn’t just happen. You have to earn it.

• Where do you see yourself and your business in 5 – 10 years?

I see Advanced Aesthetics being the premier plastic surgery practice in South Metro Atlanta and I see myself continuing the work I’m doing today.

• Excluding yours, what company or business do you admire the most?

I love the Titleist golf brand. This is an iconic brand that has managed to stay on top of the golf world by adapting to new technology but by not changing who it is at its core.

Recommended Questions –

• How important have good employees been to your success?

Absolutely critical. It takes a team to make it work.

• How long do you stick with an idea before giving up?

If you believe in it, never give up on it. Modify it. Analyze it. Figure out how to make it better.

• What motivates you?

Making people feel better about themselves.

• What are your ideals?

Hard work and continuous learning.

• How do you generate new ideas?

By letting your mind relax and they just seem to come.

• How do you define success?

By being happy.

• How do you build a successful customer base?

Treat everyone with respect. Listen to them, make a plan, and deliver on that plan.

• What is your favorite aspect of being an entrepreneur?

Solving problems daily.

• What has been your most satisfying moment in business?

It hasn’t happened yet.

• What do you feel is the major difference between entrepreneurs and those who work for someone else?

Entrepreneurs think ahead, adapt to changes and don’t fear risk.

• What kind of culture exists in your organization? How did you establish this tone and why did you institute this particular type of culture?

We have established a culture of responsibility, consistency, and safety.

• In one word, characterize your life as an entrepreneur.


Optional Questions –

• If you had the chance to start your career over again, what would you do differently?

• How has being an entrepreneur affected your family life?

• What is your greatest fear, and how do you manage fear?

• How did you decide on the location for your business?

• Do you believe there is some sort of pattern or formula to becoming a successful entrepreneur?

• If you could talk to one person from history, who would it be and why?

• Who has been your greatest inspiration?

• What book has inspired you the most? (OR what is your favorite book?)

• What are some of the biggest mistakes you’ve made?

• How can you prevent mistakes or do damage control?

• What are your hobbies? What do you do in your non-work time? For More Information Visit us at

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