Questions: Kindly give our readers an introduction to your business. Please include what your business is all about, in which city you are located and if you have offices in multiple locations/ cities.
Answer: Vitality Telehealth strives to keep you at your best by providing comprehensive weight loss management, hormone replacement therapy using bio-identical hormone replacement treatments for women and testosterone replacement treatments for men, and peptide therapy for anti-aging. Through online video consultations that are convenient and confidential, I focus on your personalized wellness and compassionate care that treats you like family.
Questions: Kindly give us a brief description about yourself (it should include your brief educational or entrepreneurial background and list some of your major achievements).
Answer: After five years of working as an intensive critical care and emergency room Registered Nurse, I returned to graduate school at the University of Tennessee Health Science Center and graduated with a Doctor of Nursing Practice. I am a nationally certified Family Nurse Practitioner who is enthusiastic about helping my patients be their best. I have a creative and entrepreneurial spirit.
I have several examples of my creative and entrepreneurial spirit. For example, since starting my career as an APRN I have written, developed, and launched the first Master of Science in Nursing (MSN) degree while working as a primary care provider and teaching for Henderson State University (HSU) in Arkadelphia, AR. The HSU MSN degree is fully online and includes a Family Nurse Practitioner option. In addition, I attended Leadership Clark County in Arkadelphia, AR and along with other business and community leaders we developed and executed Barkadelphia which is the city’s first ever dog park. Next, I have become the expert in hormone replacement therapy for both men and women, weight loss treatment and management, and peptide therapy while working as a primary care provider. Also, I have a micro-farm, Legends Farm, which consists of registered Kiko goats and registered miniature donkeys which we breed and sell. While these are wonderful achievements, my major achievements are in the relationships I have built with my patients and helping them reach their goals, feel better and improve their quality of life.
Questions: What inspired you to (start a new business venture) or (to make significant changes in an existing business)? How did the idea for your business come about?
Answer: The inspiration for Vitality Telehealth was to reach more people who, like me, do not have the time to sit in a waiting room for several hours for a 15-minute visit and have their symptoms dismissed as just getting old. To listen and provide treatment for my female patient’s needs to have relief from perimenopause and menopausal symptoms when so many women have been told it is just part of getting old and must live with the miserable symptoms. To help my male patients regain their energy and vigor for life through testosterone replacement therapy and break free from the stigma with symptoms of low testosterone. To improve the quality of life for my patients who are aging and start living again with peptide therapy.
Questions: What three pieces of advice would you give to budding entrepreneurs?
Answer: The three pieces of advice I would offer budding entrepreneurs:
- Seize the day, do not wait until the perfect opportunity arises, just make it happen.
- Do your research and be confident in making the decision to start your business.
- It is a marathon, not a sprint; thus, be prepared financially and emotionally for a marathon.
Questions: What would you say are the top three skills needed to be a successful entrepreneur?
Answer: The three skills I think are needed to be a successful entrepreneurs:
- Organization and time management.
- Be resourceful and think creatively.
- Take time daily for self-care and prayer.
Questions: How many hours do you work a day on average?
Answer: As a solo practitioner in an online practice, I work until the job is completed and since I do not clock in and out, I have not tracked the hours in the day. If I had to estimate it would be 8 hours of clinical related job needs and an additional 4-6 hours for preparation and bookkeeping.
Questions: To what do you most attribute your success?
Answer: My husband, family, and friends are extremely supportive, and I could not do it without them. Being grateful, faithful, and reverent to God who is the Master Healer is what allows me to be successful as a healthcare provider.
Questions: How do you go about marketing your business? What has been your most successful form of marketing?
Answer: Marketing Vitality Telehealth is challenging. I have hired Will with Commercial Webmaster to create, design and manage my website which is the gateway marketing to Vitality Telehealth. Will and his team at NP Ignite/Commercial Webmaster have also spearheaded online Search Engine Optimization (SEO) and organic social media marketing. Additionally, I have posted marketing with paid social media ads and reels on Facebook and Instagram. Next, I have minimal print marketing materials such as business cards, flyers, and marketing packets.
Answer: Measuring success with SEO and organic marketing for Vitality Telehealth is new to me, and I would judge successful marketing when I have a patient who is a product of those marketing efforts.
Questions: What is the best way to achieve long-term success?
Answer: I will tell you when I get there, jokingly, but in all seriousness, I think the best way to achieve long-term success in healthcare is building relationships with patients, caring for patients like they are family, and providing professional and compassionate care.
Questions: Where you see yourself and your business in 5 – 10 years?
Answer: I see myself in 5-10 years as the best healthcare provider in telehealth and the sought after expert who improves the quality of life for my patients. I see Vitality Telehealth, the business, in 5-10 years as the essential provider in telehealth for vitality and anti-aging therapies.
Questions: Excluding yours, what company or business do you admire the most?
Answer: In the fall of 1995, I attended the Walt Disney World College Program when Eisner was the CEO of Disney. I admired the empowerment of the employees to resolve all issues immediately and strong beliefs in exceptional customer service that Disney provided to its patrons – it was truly impeccable. The 1995 Disney had empowerment and customer service which is what I admired most.
Currently, I admire Amazon and their fluidity of change to continue to be successful from the evolution from selling books online to the essential brand for online everything and it delivered anywhere.
Questions: How long do you stick with an idea before giving up?
Answer:I guess I don’t give up, I just reassess and evaluate constantly.
Questions: What motivates you?
Being creative and bringing new ideas to life, motivates me daily.
Questions: How do you generate new ideas?
Answer:I get new ideas by brainstorming and pushing the idea past the what if stage into to let’s try it stage.
Questions: How do you define success?
Answer:Having a profitable business while helping people and patients improve their quality of life is my definition of success.
Questions: What are your hobbies? What do you do in your non-work time?
Answer: I enjoy many hobbies, and I love to paint with watercolors, mixed media and most all the artwork in my home including photography is mine. I like to spend most of my non-work time with my 5 children and 3 grandchildren.
Questions: What makes you happy?
Answer:I am most happy when I see my 14-year-old daughter smile and laugh.
Questions: If you were conducting this interview, what question would you ask?
Answer: If I were conducting this interview, ask: Tell me what made you laugh today?
Visit us : https://vitalityehealth.com/
