From Overcome to Overcomer: Cameron Counseling’s Journey of Transformation

by | Aug 25, 2025 | Mental Health Service

Q: Kindly give our readers an introduction to your business. Please include what your business is all about, in which city you are located and if you have offices in multiple locations/cities.

A: Hello, thank you for having me. Cameron Counseling is about helping stressed, worried, overwhelmed, and/or overcome individuals who feel like their mind has turned against them for whatever reason(s). As a licensed virtual therapist we have the freedom to work around barriers like having to travel to the therapist then have the session then travel back to where life is happening for those I serve. Currently licensed in Colorado, Texas, and Florida anyone with residence in those states qualifies for these services.

Q: Kindly give us a brief description about yourself (it should include your brief educational or entrepreneurial background and list some of your major achievements).

A: In 26 years of licensing I have had a wide variety of experiences and learning opportunities. These include being a therapist in acute residential facilities, partial hospitalization, a jail, and youth detention centers to name a few. This variety means I have worked with all walks of life in all stages of mental health. Additionally I have been to the state capital and Washington DC to advocate for mental health and related treatments including meeting with one first lady.

Q: What inspired you to (start a new business venture) or (to make significant changes in an existing business)? How did the idea for your business come about?

A: After over two decades in therapy practice, I saw a growing need for something deeper—something that combined science-based tools with a more personalized, values-driven approach. The idea to reshape and elevate my practice came from years of walking with clients through anxiety, trauma, anger, addiction, and the impact of loved ones’ struggles. I wanted to create a space where people could move from being overcome to becoming overcomers—where transformation isn’t just talked about, but actually experienced. This shift wasn’t just a business decision; it was a calling to build a practice grounded in real results, rooted in both time-tested science and the intersection of faith and psychology.

Q: How many hours do you work a day on average?

A: On average? About 9 hours a day for a five day work week. Some days are booked for later times and some for earlier ones.

Q: To what do you most attribute your success?

A: I attribute my success to a combination of clinical expertise, time-tested tools, and a deep commitment to walking alongside clients through real transformation. As a licensed supervisor and long-time practitioner, I’ve learned that success isn’t just about credentials—it’s about consistency, compassion, and the ability to meet people where they are. My practice thrives at the intersection of science and theology, offering clients both evidence-based strategies and a values-driven approach. Most of all, I credit the trust my clients place in me and the real improvements we’ve seen together as the truest markers of success. Lastly, I value the courage it takes to show up. Especially to that first session!

Q: How do you go about marketing your business? What has been your most successful form of marketing?

A: I focus on authentic, service-oriented marketing—showing up where people are looking for real help. That includes building a professional presence on platforms like Facebook and Instagram, using content that educates and supports rather than just promotes. I also rely heavily on word-of-mouth referrals, which have been my most successful form of marketing. When clients experience real, measurable change, they share that with others. That trust and transformation speak louder than any ad campaign ever could. And it is not taken lightly!

Q: What is the best way to achieve long-term success?

A: Long-term success, in therapy and in business, is about consistency, self-awareness, and growth. First it means just consistently showing up, then adding intention, proven tools, and staying open to learning—both from research and from those we are fortunate enough to serve. Long-term success isn’t a quick fix; it’s the result of doing the deep work over time, staying grounded in your values, and adapting with integrity to evolving situations.

Q: Where you see yourself and your business in 5 – 10 years?

A: In 5 to 10 years, I see my practice continuing to grow as a trusted space for real transformation—where clients move from being overcome to becoming overcomers. I plan to expand my reach through teaching, supervision, and consultation for other professionals. I also envision offering more digital resources that deliver the same science-based, values-driven tools I use in one-on-one sessions. My focus will remain on outcomes that matter: real improvement, sustainable growth, and a legacy of effective care in both individual lives and the wider community.

Q: What kind of culture exists in your organization? How did you establish this tone and why did you institute this particular type of culture?

A: The culture of my practice is grounded, compassionate, and focused. It’s a space where clients and partners alike feel seen, supported, and challenged to grow. I established this tone by intentionally blending clinical excellence with human connection—where evidence-based tools meet deep respect for each person’s values, story, and pace of healing. As a licensed supervisor, I’ve also modeled this culture for those I mentor, emphasizing integrity, accountability, and true humility. This kind of environment was built by intent —it was built to ensure the work we do is not just effective, but deeply respectful, sustainable, and transformative.

Q: How do you define success?

A: I define success as real client improvement. This is measurable, meaningful change in the lives of the people I serve. It’s not about numbers or trends. It is about transformation. When someone moves from surviving to thriving, overcome to overcomer, when they reclaim hope, stability, or direction we have built success together. In my practice success is also about showing up consistently in a way that honors each person’s journey.

Q: How do you build a successful customer base?

A: I build a successful client base by focusing on trust, transformation, and word-of-mouth. When people experience real, lasting change, they naturally refer others. I also use service-oriented marketing, sharing educational and supportive content online that reflects the heart of my practice. It’s not about selling therapy; it’s about showing up consistently, offering tools that work, and meeting people where they are. That kind of authentic connection creates a strong foundation for growth and long-term relationships. Lastly I take my grandfather’s advise, “you will find work if you are on time, courteous, and good at it.”

Q: How important have good employees been to your success?

A: There are no employees here, only partners. Good partners have allowed the success of an otherwise unknown service. So, good partners are vitally important! My grandfather’s other advice, “life is a series of dirt storms, you are going to get dirty you have no choice, however, you can decide who’s dirt you get on you.”

Q: If you were conducting this interview, what question would you ask?

A: Great question. “What keeps you grounded and motivated in this work, especially when things get hard?” Because in this field we hold space for things like deep pain, trauma, and transformation. Therefore, staying grounded is everything. The answer to that reveals a lot about a provider’s values, motivations, stability, and sustainability. My answer? It’s a blend of purpose, faith, and science-based tools for sure. Yet, the privilege of witnessing real change in people’s lives through our work together is absolutely motivating.

Q: Is there anything else you think we should know?

A: What sets my work apart is the integration of time-tested, evidence-based strategies with a deeply personal, values-driven approach. Here those I have the privilege to serve met together at the intersection of science and theology, offering us tools for real lasting change. We move beyond just coping, to transformation together. With over 26 years of experience, my focus remains on walking with people through the storms of life and helping them move from overcome to overcomer. Whether through therapy, supervision, or consultation, my commitment is the same: grounded care, real results, and a practice that honors both the person and their individual process as we move forward together.

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