An Interview With an Owner of the Interior Avenue

• Kindly give us a brief description about yourself

Jason Bowman is the visionary behind Interior Avenue, a company dedicated to providing fast, affordable, and flexible office furniture solutions for businesses across Phoenix and Las Vegas. With a strong background in commercial furniture, sales, and customer service, Jason has built a business that simplifies the office furniture buying process, offering comprehensive solutions from space planning to installation.

Driven by an entrepreneurial mindset, Jason recognized the challenges businesses face when furnishing their offices- tight budgets, long lead times, and lack of flexibility. To solve this, he introduced purchase, rent-to-own, and subscription-based furniture options, making quality office spaces accessible to companies of all sizes.

Under Jason’s leadership, Interior Avenue has grown into a trusted partner for small and mid-sized businesses, landlords, and commercial real estate professionals. His commitment to customer success, efficiency, and affordability continues to drive the company’s expansion across multiple cities.

When he’s not transforming workspaces, Jason enjoys fishing, golf, sports, and staying engaged with the local business community.

• What inspired you to (start a new business venture) or (to make significant changes in an existing business)? How did the idea for your business come about?

The inspiration for Interior Avenue came from a simple yet frustrating problem: small and medium-sized businesses struggle to find fast, affordable, and flexible office furniture solutions. Too often, companies are forced to choose between expensive, long lead-time furniture or cheap, low-quality options that don’t last. I saw a gap in the market—businesses needed a reliable partner that could provide high-quality, commercial-grade furniture with flexible payment options and fast delivery.

I wanted to change the way businesses furnish their offices. The traditional model of buying office furniture often requires a significant upfront investment, which can strain cash flow, especially for growing companies. That’s why we introduced a subscription-based model, allowing businesses to furnish their offices with top-tier furniture for a low monthly fee instead of a hefty capital expense. This idea took shape with Easy Spaces, our monthly subscription service, which helps businesses, landlords, and brokers furnish offices without the usual financial burden.

Ultimately, our mission is to help businesses create inspiring workspaces without the headaches of traditional furniture buying. By offering speed, affordability, and convenience, we’ve built a company that truly serves the needs of modern businesses.

• What three pieces of advice would you give to budding entrepreneurs?
  • Keep going, failure is not failure just learning how to do it right.
  • Watch your expenses closely
  • Treat every customer like a loved family member. An experience makes all the difference, sell the service not the product.

• What would you say are the top three skills needed to be a successful entrepreneur?
  • Adaptability & Problem-Solving
    The business landscape is constantly changing, and successful entrepreneurs embrace challenges, pivot when necessary, and find solutions quickly. Whether it’s market shifts, unexpected setbacks, or evolving customer needs, adaptability ensures longevity. Entrepreneurs who can think critically, troubleshoot issues, and make data-driven decisions are the ones who thrive.
  • Sales, Grit, & Communication
    At its core, entrepreneurship is about selling—whether it’s selling a product, an idea, or a vision. Strong communication skills allow entrepreneurs to persuade investors, close deals, build a brand, and inspire a team. The ability to clearly articulate value and connect with people is a game-changer in any industry.
  • Financial & Cash Flow Management
    Even the best business ideas fail without proper financial planning and cash flow management. Entrepreneurs need to understand revenue streams, manage expenses, and allocate resources wisely to sustain and scale their businesses. Knowing when to invest, cut costs, or seek funding separates successful entrepreneurs from those who struggle.

Master these three skills, and you’ll have a strong foundation for entrepreneurial success!

• How many hours do you work a day on average?
  • 8-14 a day, depends.

• To what do you most attribute your success?
  • Keep moving forward, stay positive, and helping businesses create a workspace that everyone wants to be in.

• How do you go about marketing your business? What has been your most successful form of marketing?
  • We network with CRE brokers and SMB owners directly. We have an affiliate referral program that works well earning money and an incentive trip.

• Where did your organizations funding/capital come from and how did you go about getting it? How did you obtain investors for your venture?
  • Totally bootstrapped. Personal loan of $50,000 to start up.

• What is the best way to achieve long-term success?
  • Consistency and persistence.

• Where you see yourself and your business in 5 – 10 years?
  • 5 years growing the company to the next level 5-8 new locations. In 10 years we will look to selling and growing the brand bigger.

• Excluding yours, what company or business do you admire the most?
  • I have followed Cintas for 30 years. There model is great and growth is consistent.

• How important have good employees been to your success?
  • Employees are key. You really don’t have a business without good employees, you have a job if it is just you.

• How long do you stick with an idea before giving up?
  • I typically give it 12 months, revise and transition, then go another 6-12 months. Figure out if the market needs your service.

• What motivates you?
  • Family, the challenge of business, and trips with loved ones.

• What are your ideals?
  • Customer centric, innovation, integrity, and challenging the old way of doing things.

• How do you generate new ideas?
  • Always reading new books, and looking at new businesses and how they work. Podcasts as well.

• How do you define success?
  • Success isn’t just about profits or growth—it’s about creating lasting value, solving real problems, and making a meaningful impact.

• How do you build a successful customer base?
  • Finding the right customer base is key, it takes time. Help them win and you win.

• What is your favorite aspect of being an entrepreneur?
  • The challenge, the freedom, the desire to win. Learning about all kinds of businesses.

• What has been your most satisfying moment in business?
  • When a customer tells you they love your service and how you have helped them.

• What do you feel is the major difference between entrepreneurs and those who work for someone else?
  • Entrepreneurs are rarely, they have an idea, they implement it, break it, fix it, and keep going with taking on all the risk. Employees don’t take the risk but can play an important role in a company’s success. Every entrepreneur needs a great operator.

• What kind of culture exists in your organization? How did you establish this tone and why did you institute this particular type of culture?
  • The desire to help all businesses. A culture that helps our team focus on what motivates them. Buying a house, taking a big trip, saving for retirement. We are here to serve the customer first, when we do so they applaud us with profit.

• In one word, characterize your life as an entrepreneur.
  • Visonary

• If you had the chance to start your career over again, what would you do differently?
  • Learn about every business I worked at from HS to college, then taking an interest in how business works from 20-30. Then finding a problem in the market.

• How has being an entrepreneur affected your family life?
  • Freedom of schedule but a lot of hours. Taking retirement savings and investing in the company. Always fill you Roth IRA to the max and don’t touch that.

• What is your greatest fear, and how do you manage fear?
  • First it was failure but got over that years ago. Plan and implement.

• How did you decide on the location for your business?
  • I live in Phoenix metro, it is a good market to try ideas. Moved to Arizona 24 years ago.

• Do you believe there is some sort of pattern or formula to becoming a successful entrepreneur?
  • Develop your system and stick to it. Revise it and try again.

• If you could talk to one person from history, who would it be and why?
  • Napolean Hill as he talked to every entrepreneur great.

• Who has been your greatest inspiration?
  • Kobe Bryant and his desire to be the best.

• What book has inspired you the most? (OR what is your favorite book?)
  • How I raised myself from failure to success. Frank Bettiger

• What are some of the biggest mistakes you’ve made?
  • A few hires, not watching expenses closely.

• How can you prevent mistakes or do damage control?
  • Find mentors and ask questions.

• What are your hobbies? What do you do in your non-work time?
  • Love to fish and be on my boat.

• What makes you happy?
  • Growing the company and spending time with family.

• What sacrifices have you had to make to be a successful entrepreneur?
  • Time away from family when they were young. Those years are precious.

• If you were conducting this interview, what question would you ask?
  • What is the biggest problem my customers are facing, and how can I solve it better than anyone else?
    
    For More Information visit us at https://interioravenue.net/