• Kindly give our readers an introduction to your business. Please include what your business is all about, in which city you are located and if you have offices in multiple locations/ cities.

    • AquaTech Software Inc., is a company that develops database software. The primary product being developed is SonicBase, an in-memory distributed relational database. AquaTech Software Inc., is located in Salt Lake City, Utah.

  • Kindly give us a brief description about yourself (it should include your brief educational or entrepreneurial background and list some of your major achievements).

    • I have over twenty five years of software engineering experience. I have worked for WordPerfect, Novell and FamilySearch where I developed skills in performance and scalability. In previous employment I built a graph database and a search engine.

  • What inspired you to (start a new business venture) or (to make significant changes in an existing business)? How did the idea for your business come about?

    • I started this company because I wanted to make in-memory databases more accessible to the typical company that doesn’t have a lot of money for license fees. I wanted to bring together my years of database and performance experience into an offering that I could be proud of.

  • What three pieces of advice would you give to budding entrepreneurs?

    • Leverage your contacts.

    • Have a clear vision.

    • Do what you are most passionate about.

  • What would you say are the top three skills needed to be a successful entrepreneur?

    • Domain knowledge and experience.

    • Ability to share your vision.

    • Perseverance.

  • How many hours do you work a day on average?

    • 12 hours

  • To what do you most attribute your success?

    • Hard work and not giving up.

  • How do you go about marketing your business? What has been your most successful form of marketing?

    • My primary focus of marking is through SEO, making my website searchable.

  • Where did your organizations funding/capital come from and how did you go about getting it? How did you obtain investors for your venture?

    • My company is funded solely by me, so far.

  • What is the best way to achieve long-term success?

    • Making a quality product with attractive features. It is important to listen to the customers and adjust features accordingly.

  • Where you see yourself and your business in 5 – 10 years?

    • I see AquaTech Sofware Inc, producing a very attractive database that is broadly used in the industry. I envision that there will be additional product lines being developed.

  • Excluding yours, what company or business do you admire the most?

    • I’m impressed with Amazon. I think they have done amazing things for cloud computing and I appreciate using their services everyday to support AquaTech Software, Inc.

  • How long do you stick with an idea before giving up?

    • It depends on how good it is. I’ll stick with my best ideas for years.

  • What motivates you?

    • Building things that people said couldn’t be built.

  • How do you generate new ideas?

    • I’ll spend a lot of time on Google. Searching from one idea to another until something inspires me.

  • How do you build a successful customer base?

    • By building quality software that won’t cause them trouble. Also by providing the best features available.

  • What is your favorite aspect of being an entrepreneur?

    • Being able to pursue any idea I have without first getting permission.

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